The Versatile Salesperson
Why The Versatile Salesperson?
In today's sales world the competitive advantage of technology and product differences is short lived. More and more we see that sales results depend on the salesperson's ability to build and maintain effective relationships and rapport with customers.
What results will I achieve?
Through the Versatile Salesperson, participants will learn these critical relationship skills. The payoff will come in more productive, long-term relationships with clients; the attraction of more customers and increased sales productivity. The Versatile Salesperson will help your sales professionals to develop the versatility skills necessary to adapt their behaviour to sell the way buyers like to buy. Included subjects are:
- Dimensions of Social Style, and understanding human behaviour
- Identifying the Social Style and communication preferences of buyers
- Managing tension during the sales process
- Adapting to the of the buyer through behavioural versatility
- Questioning and listening
- Answering objections
- Making recommendations
- How to stay close to the customer
Who is it for?
All customer-facing sales staff who want to improve their business performance through improved relationships, including representatives, Sales Managers, Account Managers.
How is it structured?
Skills are demonstrated by the tutors, using short input sessions, exercises and skills practise. Frameworks are all modelled upon people who have demonstrated Excellence in their field.